UX/UI

Full-service marketing agency driving brand growth

How a Full-Service Marketing Agency Helps Brands Scale Faster

In today’s competitive digital ecosystem, growth is no longer about isolated marketing efforts—it’s about integration, speed, and consistency. Brands that scale faster are those that align strategy, creativity, technology, and data under one unified vision. This is where a full-service marketing agency becomes a true growth partner rather than just a vendor. At Hazel & […]

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How User-Centric Design Improves Conversions and Customer Retention

In today’s digital-first world, users don’t just browse websites — they experience brands. Every interaction, from landing on a homepage to completing a purchase, shapes how customers perceive your business. With rising competition and shrinking attention spans, businesses can no longer afford poor usability or confusing digital experiences. This is where user-centric design becomes a

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Logo and brochure design in the digital era

Logo and Brochure Design: Why They Still Matter in the Digital Era

In a world dominated by websites, social media, and digital ads, many businesses assume that traditional branding elements like logos and brochures are losing relevance. But the truth is — they are more important than ever. Even in the digital era, your logo and brochure remain powerful tools that shape your brand identity, build trust,

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AI transforming modern marketing and customer experience

The Future is Now: AI’s Impact on Marketing, Branding & Customer Experience

Artificial Intelligence (AI) is no longer a futuristic concept reserved for sci-fi or niche tech labs — it’s deeply embedded in how brands market, build identity, and engage customers today. For Hazel & Ku, a digital marketing agency, this shift presents both tremendous opportunity and responsibility. In this article, we explore how AI is reshaping

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Conversion-focused website design

Conversion-Focused Design: The Secret to Turning Visitors into Customers

In today’s competitive digital world, your website is more than just an online presence — it’s your business’s first impression. But what truly sets successful brands apart isn’t just eye-catching visuals — it’s how effectively their websites convert visitors into loyal customers. That’s where conversion-focused design comes in — a smart blend of creativity, psychology,

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Unlock Business Efficiency with SAP Standard Fiori App Implementation

In today’s fast-paced digital landscape, businesses need real-time access to data, seamless processes, and intuitive user experiences. That’s where SAP Fiori comes in — a modern design system that transforms how users interact with SAP applications. At Hazel and Ku Marketing Technologies, we specialize in SAP Standard Fiori App Implementation, helping enterprises simplify complex workflows

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Using hashtags to increase brand social media reach

How to Use Hashtags Effectively to Boost Your Brand’s Social Reach

In today’s crowded digital landscape, simply posting good content is not enough — you also need the right strategy to make sure it gets seen. Hashtags have become one of the most powerful ways to boost visibility, connect with target audiences, and tap into trending conversations. When used correctly, they act like a spotlight, guiding

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Infographic design process for digital marketing campaigns

Creating Compelling Infographics for Digital Campaigns: A Strategic Guide

In today’s visual-first digital world, infographics have become one of the most powerful content tools. With the ability to turn complex data into visually engaging, easy-to-understand formats, infographics significantly boost user engagement, SEO, and conversion rates in digital campaigns. At Hazel and Ku, we blend strategic content with visually aesthetic design to craft infographics that

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Mobile-first responsive website layout on different devices

Why Mobile-First Web Design Matters More Than Ever

In today’s digital age, your customers are no longer sitting at desks—they’re on the move. With mobile devices accounting for over 60% of global internet traffic, mobile-first web design is no longer a trend; it’s a necessity. For brands and businesses looking to make a powerful digital impression, ignoring mobile users is no longer an

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Mobile-first UI design concept on smartphone screen

Mobile-First UI Design: Why It’s No Longer Optional

In today’s mobile-driven world, your customer’s first experience with your brand is likely happening on a smartphone. Whether they’re browsing your website, exploring your services, or clicking on a Google ad, mobile is the front door to your business. Yet, many companies still treat mobile design as an afterthought. Mobile-first UI design is no longer

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